Understanding the current position and the way to move forward is a core requirement in business and design. Everything we do has a purpose and to achieve that end result our methodology is divided into three distinct areas: Analysis, Strategy and Design.


ANALYSIS

We provide experts in customer experience & design psychology to assess existing and proposed facilities.

  • Competitive analysis
  • Positioning
  • Feasibility
  • Accessibility & usability
  • Market analysis
  • Experience evaluation

  • STRATEGY

    Combining market & business intelligence with arts, hospitality, retail, attractions, entertainment & urban planning experience.

  • Master planning
  • Design strategy
  • Staging strategy
  • Visioneering
  • USP development
  • Value models

  • DESIGN

    CONCEPTUAL

    Imagination and visualisation

  • Concept development
  • 3D Visualisation
  • 2D & 3D Visualisation
  • Virtualisation and modelling
  • EXPERIENTIAL

    Emotional touchpoints, engagement and immersion.

  • Visitor experience mapping
  • Impact & engagement
  • Cultural linking
  • Narrative design & storytelling
  • Interpretives & interactives
  • ENVIRONMENTAL

    Profound effects in the quality of physical environment.

  • Physical branding
  • Thematic development
  • Architectural environments
  • Interior design
  • Exhibits and display
  • Landmark and icons
  • COMMUNICATION

    Both visual & language based - this is the core of meaningful experiences.

  • Interpretive research
  • Content development
  • Interactive learning
  • Environmental graphics
  • Wayfinding
  • Branding